Jul 31, 2017 | Business, Marketing, Profitable Weddings Blog, Sales
QUESTION: How to you avoid unwanted headaches and set boundaries for your clients in a professional way? ANSWER: You give them a welcome and onboarding packet!! Recently Kellie Daab of I Do Collective shared her expertise on exactly what you need in your packets,...
Jun 20, 2017 | Business, Profitable Weddings Blog
I used to joke with brides when we met, “I’ll chase ya down if I can’t find you.” Never thought it would actually happen, till last month! And so the story begins… The bride lived out of state, but had been in several months ago to hire...
Mar 24, 2017 | Business, Profitable Weddings Blog, Referrals
When you own a wedding business, referrals are worth their weight in gold. Three reasons: They hire you quicker, shortening the sales process They are more likely to hire you in the first place And they spend more Sounds like a triple crown winner to me! #winning...
Feb 13, 2017 | Business, Profitable Weddings Blog, Referrals, Sales
Love your clients. It’s a simple concept and one that is highly rewarding. Because when you love your clients, they will love you back. How will they love you back? In the form of referrals, positive reviews, additional business…I love what Walt Disney...
Feb 7, 2017 | Business, Profitable Weddings Blog
!!!!!HOT TOPIC ALERT!!!!! In December, at my flower shop, we were frustrated. Most brides are busy planning the holidays, so what few requests for a consultation we get, we graciously accept!! Then it hit–a string of NO SHOWS. To top it off, those who were...
Jan 30, 2017 | Business, Profitable Weddings Blog, Sales
One key component to succeeding in business to is to know who your TARGET MARKET is and to market the heck out of them. Pre-Homework: Draw a picture of who you want to work with–your ideal client. Not sure?? Click this worksheet that Core Club members get...
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